byline- who's written the article
skyline-above the masthead
standfirst- first bald text in the article
mode of address-changing writing style based on audience (slang or informal in the sun)
house style- repeating theme such as colour and text
todorov- organised by narrative problems..beginning, middle and end. e.g fight between good and bad
equilibrium=balance
levi strauss- binary opposition
Baudrillard- postmodernism..hyperreality..Fake news
shots

daily mail- supports a free market economy into british tradition, far right movement
board- All old white males
populism is more idealised than real world issues

DAILY MAIL ARTICLE

This article is both an online and print article.
Both of which include the same headline of 'SMIRKING AT SOFT JUSTICE' which
indicates how the Daily mail wanted to blow this news up and showcasing an image of Jodie (victim of knife crime) clearly suggests there's a good and bad as Levi strauss talks about Binary oppositions.
The language used is also quite informal as it's a popular newspaper which is target towards majority of working class.
 -complete for hw

Print version- Soft Justice Britain
-About a young man who has been found with a knife and drugs  for the 2nd time. not sent to jail
Language: The headline "Smirking" suggesting him to be evil and insinuating
-Ideologically the daily mail have clearly placed both stories together..to showcase good and bad (Levi strauss binary oppositions) white girl Vs black boy
-Describing the boy as a "thug"
-THIS STORY WAS MADE REPRESENTATIVE FOR THE WHOLE NEWSPAPER
-House style: Masthead (Daily mail) very british..reinforcing these values
-3 writers had worked on this article.. clearly they wanted to blow this story up

Online- similar layout
-visually busy- good at drawing in visitors (side ads of celebrities etc)
-mixed media-  video
-map of stabbings

News values
frequency- Day t
Threshold- how big a story is
proximity- how close to home it is- culturally close to home (Gilroy otherness)
negativity-
predictability-
continuity and narrative - goodies and baddies
Composition- Layout of an article
personalisation

Political views:
Individualism- Those who are right wing and believe in working hard for ones own wealth...cutting tax of the rich
collectivism- being open minded for change for the better of society- Left wing
The Times- Centre right wing -Quality newspaper (Rupert murdock)
The sun- Right wing- popular newspaper (Rupert murdock)
Most popular read print newspapers which are consumed by older people
The daily mirror- Left, popular
Daily express- Right wing-  popular- loves Brexit
i (The independent)- centre, quality 
The Daily star- Right wing- Popular (Trash)
The Telegraph- Right wing- Quality

Hall- representations are constructed and contested. It's not fixed. Based on ideology of the creator..Reinforcing dom inant ideas

Gilroy- Looking at 'Otherness' and how black people are represented in the media

Van zoomen- Gender is performative.. Women are objectified

Butler- Gender is not natural but created by society

Bell Hooks- Intersectional feminist - different class and races

Gauntlett- Postmodernist- Identity is not fixed based on choice nowadays 'Pic n Mix'


Feminst theories- newspapers
The sun - Reena is being sexualised and neglects the fact she is a victim of domestic abuse based on the picture used.
Van zoomen- objectified
Daily mail- Serena williams is presented negatively due to the picture used
over focusing on her "tight" outfit rather than her wins
Bell hooks on black women representation


The sun: Shamima begum- theories of representation
rei




















The mirror (right wing): Christchurch terrorist attacker
"angelic" showing him in a positive innocent way- Archetypal Barthes-mythical
Levis strauss


Question 2- more focused on layout and mise en scene