Thursday, 2 November 2017

News values:
news today is converged and dispersed across a range of platforms and with a huge range of platforms. does not exist free floating in the world. news values systematically construct rather than simply accompany the gathering of news. news is always twisted

Galtung and Ruge (1981) - these theories argue that news is constructed according to unspoken values, rather than discovered.
-Frequency-time scale of events considered "newsworthy". in pre-web 2.0 days stories which unfolded daily were favoured.
-Threshold- the size of an event..how important the news is
-Proximity-how close to home a story is. for example the 2017 terror attacks was heard  more than        somali attacks. News that the Uk (white middle class) people would find more important. "Otherness" paul Gilroy-black academic. non white people in the media are often defined according to what makes them different physically. usually negative. for e.g. Brown  terrorist.. but white people are'nt.
-Negativity- if it's news it's bad news. Occasionally good news is presented such as events (royal family births etc).
-Predictability- presented as something new but usually the same as always. e.g parliament votes, violent protests
-Continuity and narrative- news involves story-telling just like fiction. Brexit is a good example and it goes on exaggerated. Protagonists, antagonists and other recognisable characters. For example leading to the general elections as 'The Sun' is very right wing and against jeremy corbin therefore presenting him in a bad light. Two opposing sides/characters...Corbin V may
Composition- Newspapers that are balanced out in terms of their stories. such as encourage
the readers to feel a certain way towards news articles...mick jagger sex pest
Personalisation- twisting news articles to make it sound more interesting

Task-which news values apply to that news article ? 400-800 words. include theories such as Levi-strauss (binary oppositions), galtung and ruge and narrative. consider the role of analogy.
PLAN-
introduction- explain the question..define what news values is. mention the news article you're writing about
main body-4 to 5 paragraphs including 4 or more news values! each paragraph

  • introduce the news value
  • give examples
  • image analysis
  • reference to theory

conclusion -paragraph summing up of overall though of how effective you think the news values were to the audience. summaries key values applied.

do extra reading on news values..Books on Galtung and ruge, levis-strauss, paul gilroy

interesting UK newspaper article (due next wednesday-15th)

http://www.dailymail.co.uk/news/article-4819226/Teenager-escaped-Grenfell-Tower-gets-Chemistry.html

In this essay I will be explaining and demonstrating how News values have a huge impact on the audience and how it makes them more attracted to the particular news article. There are numerous news values such as Frequency, threshold, proximity, negativity , predictability and Continuity and narrative. All of these have an important role in the news article making them look and sound more appealing and engaging to the main targeted audience which in this case is the British public. The news article I'll be focusing on will be from the Daily Mail and it focuses on a school girl who was a resident of the burning Grenfell tower and how she had managed to escape and still achieve highly in her education. And how the specific news values used mad e it more intriguing.

Firstly this news article includes the value of Frequency as this event was highlighted one of the most tragic in London 2017. And at the time being a very sensitive and important topic that led to majority of the population (working class in particular) demanding answers from the authority. Therefore this journalist had known that because of the time scale of the event it was going to be Newsworthy so very carefully structured making the headline include the keywords (Building Burning and Grenfell Inferno). This also links to the value of Threshold and how important the news story was; again one of the most tragic events in London killing hundreds of residents. As it was the lives of the residents that had been taken away Daily mail had acknowledged how valuable and interesting a surviving residents experience would be, therefore documenting her successful GCSE grades. As this would surprise the audience due to the traumatic experience but still being able to go into school and succeed whilst the majority is grieving.

Another value used was the Proximity; how close the story is to us mentally. As London is the capital city and this incident was mainly caused by the government and housing associates it has led to a social solidarity of the British public especially those of working class as they can relate more to those residents. so as this article focuses on the inferno and one particular Brightside of the situation the entire audience would be able to feel proud and feel sympathetic towards this secondary pupil. As parents across the UK would have some children perhaps also doing their GCSE's or studying towards and be able to acknowledge this story, be surprised and respect it as they'd have a common experience with their own child attending school and trying to succeed. However proximity is very effective as this value is what targets the British public as we all share a common understanding and value consensus such as there being other thousands of innocent lives dying across the world but this particular group of citizens in the UK are cherished and cared for more as it has happened in London; close to home and the most multi-cultural capital in the world.

Nevertheless the value of negativity is interesting in this article as it slightly contrasts and juxtaposes. for example even though it's such a tragic event that had taken hundred of lives; it focuses on a positive note to present to the public that perhaps motivation and state of mind is key in an unfortunate circumstance. This is demonstrated by illustrating an image of the school girl on the UK's leading morning show 'This morning' with a big smile on her face holding onto her results.

This news article by Mark Duell also presents the value of Continuity and narrative, almost as if a story is being told. For instance in this case the press are showcasing this Grenfell survivor in a positive light and to be very concentrated and studious even after having a traumatic experience of losing friends in that fire. This presents a heroic and mentally strong persona to the general British Public. "There was no point in me carrying on watching the building burning so I just went in" this was the leading headline and also quoted from the school girl. The phrase " so I just went in" makes it sound as if she's going into the building very confidently and heroically. Also the image of her sat in her high school corridor makes her seem like a strong, fierce female as she's very cantered in the middle. The value of Continuity and narrative is often exaggerated as it also in this case when headlining 'Sat her GCSE in her pyjamas' making it sound more shocking to the audience as it's out of the norm. so by the news article focusing on this particular aspect of her appearance it engages the audience even more.

In conclusion I think the news article was very effective due to the news values it had used making it more appealing and interesting to the general public to read. And also I had discovered the importance of narrative and proximity and the public tend to read things that sound and look more engaging (story like) but also the social solidarity that the UK share as a whole by continuing to read a particular story that impacts fellow citizens lives. Nevertheless I do believe that how journalists present their stories through their text and values has a huge impact. So if the article didn't include these values and just had stated facts and figures it wouldn't appeal majority of the audience.






1 comment:

  1. This is a well structure essay Farihah and you understand news values well, applying them correctly in this essay. You use media language appropriately. You could give more specific analysis of images and use quotations, and you could have applied Levi--Strauss. B- (Vanessa)

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